Marketing (BS) Program Assessment
Mission
The purpose of the marketing program is to educate students to go into today's dynamic business world as well-prepared college graduates. This program provides a student-centered education approach that will prepare them for challenging careers in marketing fields. At the completion of this program, marketing students will be equipped with knowledge and skills to satisfy the consumer needs and wants, and ensure business profitability.
Program Student Learning Outcomes
Revised: September 26, 2025